Unofficial Partner Podcast
Unofficial Partner Podcast
Latest Episodes
UP565 The Buy Side: Unilever on FIFA, creator budgets and the new World Cup playbook
Ben Curtis is Global Brand Vice President of Sure/Rexona at Unilever, and is just back the US where he ran the brand's first-ever Men's World Cup as a FIFA official partner. He came on Unofficial Partner before the tournament to talk a...
UP564 Other People's Money: Andrea Radrizzani and Alistair Brownlee OBE
A conversation recorded at the recent SportsPro Investment Summit, bringing together two very different investors: Andrea Radrizzani, media entrepreneur and former Leeds United owner, and Alistair Brownlee OBE, double Olympic triathlon champion...
UP563 Jude Inc: 'I don't suppose you've got any Bellingham?'
Dan Jamieson secured exclusive rights for Jude Bellingham the week before the FIFA World Cup. The ICONS CEO takes us inside the complex world sporting memorabilia, where fame, fans and intellectual property collide. The Bellingha...
UP562 The Bundle: Hydration Economics; Sky's ITV portfolio; Survive to Survive; DAZN, NRL and Bundesliga
The Bundle with Yannick Ramcke of OneFootball and Murray Barnett of West26 Sport. Agenda:1. The Commercialisation of the Hydration Break2. Did the Ratings Success Change US Football Broadcasting?3. Sky's £1.6bn ...
UP561 Is your name on the list? The winners and losers in Two Circles' $174bn sports IP revenue league table
The Two Circles Sports IP Revenue League 2026 is full of numbers. The headline is that sports IP is worth $174billion. But the story is more interesting and nuanced than that. Richard went to the agency's offices in Holborn to hold ...