Unofficial Partner Podcast
Unofficial Partner is the leading podcast for the business of sport. Our guests are a who's who of the international sports industry talking about the big issues.
Podcasting since 2019 • 514 episodes
Unofficial Partner Podcast
Latest Episodes
UP514: Inside Edge x The Big Idea: Is cricket having a moment?
Nike, Drake and Beats have just released cricket themed campaigns.WTF? Is cricket cool?Richard asked Mike Jakeman and Simon Moore to list their best and worst cricket themed campaigns and the result is a conversation about cliches...
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59:39
UP513 The Bundle Live @ SPORTEL Monaco: F1 and Apple, Relevent's streamer pitch, D2C wtf?
We took The Bundle to Monaco and recorded a live podcast on stage at Sportel, the famous sports media and technology marketplace.Joining Richard and regular co-host Murray Barnett were Glen Killane (EBU Sport), Peter Bellamy (Deltatre) a...
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44:35
UP512 Other People's Money: APEX, the athlete investor trend, Red Bull Ventures, Baller and TGL
Joining Richard and Matt Rogan is António Caçorino, founder & CEO of APEX, the sports fund manager known for its roster of over 70 athletes across 15 sports and 30+ leagues. Famous names attached to the fund include Formula 1 drivers Lando ...
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55:39
UP511 What Just Happened: P/E for RFL; BBC, golf and Bill Murray; The Ashes of TNT
What Just Happened - Episode SummaryRugby League's Private Equity Play: Super League Seeks InvestmentThe Rugby Football League is in talks with private equity firms, including Lion Cap Global and Oakwell Sports Advisory, about s...
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55:35
UP510 Cause and Effect: The Sponsorship Effectiveness Revolution
We went to the London offices of Sid Lee Sport to host Cause and Effect: Why sponsorship needs an effectiveness revolution. A live recording featuring industry professionals from across the sport sponsorship marketplace, who came to...
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58:28