Unofficial Partner Podcast
Unofficial Partner Podcast
Latest Episodes
UP547 Picks and Shovels: The Ecosystem Investment Thesis
Picks and Shovels: The Sports Investment Thesis That Doesn't Need Media Rights to WorkAltman Solon's seventh annual Global Sports Survey lands with a central argument: sport is maturing into a full-stack asset class. But the more interes...
UP546 The Billion Dollar Question: Wanna buy an NBA Europe franchise?
The NBA Europe franchise sale process has moved from speculation to live transaction. Franchise fees of $500m to $1bn. No broadcast deal. Governance terms that European investors have already pushed back on. And a city map — London, Paris, Madr...
UP545 'Normal Idiots': Reddit, Discord and the Value of 1000 True Fans
Louis Theroux's documentary about the manosphere didn't at first seem to have much to do with sports digital strategy?Until you get to the platforms: Kick. Rumble. A whole ecosystem of streaming channels that the sports business c...
UP544 ChatUP: Craig Hepburn on how Agentic AI changes sports consultancy
Craig Hepburn sits at the intersection of enterprise technology and cultural institutions. He spent years as UEFA’s Chief Digital Transformation Officer, overseeing its digital ecosystem, OTT platform build, and Innovation Hub. He moved to Art ...
UP543 Business Moment of the Year: Inside the 25th Sport Industry Award Judging Room
This week we go behind the curtain of the 25th Sport Industry Awards, ahead of the big night at Battersea Evolution on Thursday 30th April. With an illustrious group of people from across the industry, Richard and Sean went to...