What Just Happened - Episode SummaryRugby League's Private Equity Play: Super League Seeks InvestmentThe Rugby Football League is in talks with private equity firms, including Lion Cap Global and Oakwell Sports Advisory, about s...

We went to the London offices of Sid Lee Sport to host Cause and Effect: Why sponsorship needs an effectiveness revolution. A live recording featuring industry professionals from across the sport sponsorship marketplace, who came to...

Today's conversation was recorded at the Two Circles European Summit which took place a few weeks ago at the Institute of Engineering and Technology overlooking the Thames, next to the Savoy. Gareth Balch, founder and CEO of Two Circle...

This is the fourth and final episode of our series What's Sport Selling? Created in collaboration with the Redtorch research and creative agency. Today's guest is Tim Hollingsworth, w...

Guests Jen Topping and Jo Redfern critique the arguments around sport’s relationship with the creator economy, the control v chaos philosophy divide inherent in digital IP monetisation and audience building, and the PR battles being waged for p...

Our guest is Sam Sadi, CEO of LiveScore Group, and a regular visitor on Unofficial Partner. Last week he announced a groundbreaking new partnership between the LiveScore sports content and betting platform and xAI, the Elon Musk own...

 This is Inside Edge, which is our cricket business podcast. Regular co-host Mike Jakeman is away this week, but our guests are Beth Barrett-Wild and Jen Vile from the ECB.  Beth is the Tournament Director at ICC Women's...

Three stories from a week in the sports business.James Emmett comes fresh from the IMG-Redbird Summit.David Cushnan on what and who lurks behind The Enhanced Games.Richard on Jamie Redknapp and Richard Thompson's new footba...

Welcome to The Bundle, our regular series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, founder of 26West Consulting and formerly of F...

The perfect weekend warm up. Richard is joined by Dave Cushnan and James Emmett from Leaders in Sport. Each picks a story of the week and asks, what just happened? Sponsored by:Women’s sport ...

SPORTEL Monaco takes place at the Grimaldi Forum in Monaco October 20th to 22nd. It's been the world's leading sports content media rights and technology convention for more than 30 years. This episode asks, what will people be talk...

Richard is joined by David Cushnan and James Emmett of Leaders. Three stories from this week in the sports business.What happened, why do we care and where's it going?What does McLaren F1's valuation say about F1?<...

Today's guest Paul Caine is the President of On Location, the premium experiential hospitality division of TKO Group Holdings (NYSE: TKO). Under his leadership, OnLocation has become the global leader in sports and entertainment hospitality, ma...

 Today we are talking Other People's Money, this is our regular series on sports finance with regular co-host Matt Rogan, who was of course one of the Co-Founders of Two Circles. Today's guest is a special one is Ed McBride, who is ...

As co-founder of Perform and DAZN, Simon Denyer has spent the last twenty years at the intersection of sport, media, and technology. Last week he brokered an innovative new relationship between La Liga and Disney+ via his new company PEAK Sport...

 This is an episode of Inside Edge, our series on the cricket business with regular co-host Mike Jakeman. Today's guest is Peter Hutton, and nobody knows more about the relationship between television and cricket than Peter Hutton.Strap ...

Every shirt tells a story. Joey D'Urso, an award-winning journalist from The Times and formerly of The Athletic, joins UP to discuss his new book: More Than A Shirt: How Football Shirts Explain Global Pol...

Welcome to The Bundle, our regular series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, founder of 26West Consulting and formerly of F...

This is episode three of a four-part series created in collaboration with Redtorch called What's Sport Selling? It's a conversation with John Ridgeon, the chief executive of World Athletics. Previous episodes in the seri...

This is a live episode of Wedge Issues, our golf business series recorded at Callaway Clubhouse at The Open Championship this week at the Royal Portrush Golf Club. Niall Horan: One Direction star and co-founder of Modest Management ...

Arvind Iyengar is chair of Sportz Interactive and CEO of the Sportz Solutions, the global parent company. As such he now oversees a company with 700+ employees working across 40 sports worldwide, with marquee clients including UEFA, The Olympic...

Inside Edge is Unofficial Partner's regular series on the business of cricket, co-hosted by Richard Gillis and Mike Jakeman.Freddie Wilde represents the new generation of cricket analytics professionals who have emerged to play a central...

A special live episode of our sister publication, Expected Goals, hosted by Maggie Murphy and Matt Cutler.Sponsored by Evelyn Partners. Expected Goals Live - Investment in Women's FootballEvent Summary & Analy...

Guest: Paul Morgan, Rugby World Editor and Premiership Rugby Comms DirectorRunning List: The Business of Rugby Episode1. British Lions Commercial StrategyTicket pricing controver...

Today's guests are Laura Randall, Creative Director, and Jack Kenney-Herbert, Director of Sponsorship at Sid Lee Sport, the agency declaring war on what they call "sponsorship tumbleweed." That's their term for the boring, forgettable activatio...